What does your package say? Three reasons why looks are important.
In a perfect world, we would not judge each other, certainly not by the cover of our books, and all that. Well, brace yourselves kids. And prepare for the truth you are about to receive: You WILL be judged! Yes. You will be judged by almost everyone, at every level, in almost every facet of […]
Adding ‘print’ to ‘plain’ will elevate your brand
Everyone knows it even if we pretend it’s not important. Shopping retail comes with the expectation of a more sophisticated buying experience. We all know where the flea markets are. Some of us even have a friend who may let us in the backdoor of a warehouse during a sample sale, and we can always […]